Information We Collect & How We Use It
PetiteCherry.com requests and collects personal information from our customers at various site locations and instances, including, but not limited to, when you create a PetiteCherry.com membership, make a purchase, communicate with us via social media, write a product review, create a wishlist, participate in events, contests, or promotions, contact our customer care team, or post other customer-generated content to this Site. These are currently the primary ways in which we gather information, however, we may also collect data through other channels in the future.
The types of personal information we may collect from you can vary according to the method through which it was attained. It may include, but is not limited to, the following:
Information You Provide to Us
We receive and store any information you knowingly provide to us, such as:
- Full name
- Email address
- Phone number
- Shipping address
- Billing information and payment details (such as billing address, credit card details, and other sensitive financial information, specifically for the purpose of completing your transaction)
- Username and password for your PetiteCherry.com membership
- A record of your PetiteCherry.com orders, purchase history, and shopping behavior and preferences
- Information provided by you through your interactions with us in social media
- Location and geographic information that could be collected if you use our mobile site or app.
- Other details that you may submit to us or that may be included in the information provided to us by third parties.
- Additionally, when you select to email a friend your wishlist or tell a friend about PetiteCherry.com, we request their email address from you to send them a one-time email. We do not share your friend's email information for any other purposes unless that friend creates a membership to PetiteCherry.com. PetiteCherry.com stores this information for the sole purpose of sending this one-time email and tracking the success of our referral program. Your friend may contact us at hello@PetiteCherry.com to request that we remove this information from our database.
Information Collected Automatically
We may collect and store non-personally identifiable usage information (including frequency and number of visitors to our Site). Such data is used only in aggregate form and in a manner that assures your anonymity. We may provide this anonymous, aggregate information to our partners; and our partners may additionally use such information in order to determine general usage patterns and trends in an effort to provide you with an improved online experience. Our website is configured to prevent third-parties from collecting personal information about you or your online activities without your consent.
Our third party partners employ clear gifs, images, and scripts that help them better manage content on our site. We do tie the information gathered to our Customers or Users personal information.
Email & Other Communications
We may contact you via email to send you necessary order-related messages, such as order confirmation and shipment confirmation notices.
We may also send you newsletters and additional email messages about our products, services, contests, and promotions that we feel may be of interest to you. If you no longer wish to receive these and other promotional communications from us, you may select the unsubscribe link which is present in each email. You may also customize your communication preferences by accessing the email preference center in your Petite Cherry membership page and adjusting your settings accordingly.
How We Use Your Information
All of the personal information we collect from our customers is for the purpose of the reasoning described above (see sections b & c), as well as:
- processing, verifying, validating, and completing your transaction
- creating, managing, and maintaining your membership to this Site
- providing requested live customer support and services
- record keeping of your purchase history
- enabling communication via our Site, blog, and social networks
- managing your participation in contests and promotions
- sending email as appropriate (See Section c: Email ∓ Other Communications)
PetiteCherry.com does not share the personal information of its users with any unaffiliated third parties for their promotional purposes. We share your personal information with unaffiliated third parties only as described below:
Payment, Shipping, Referral, & Other Programs
We use a third party payment processor and a third party shipping agent to ensure the payment and delivery of your purchased products. We also use a third party to administer our referral program. We may use other third parties for other services from time to time. These third parties have no authority to use your personal information for their own promotional purposes.
We reserve the right to disclose personal information to our service providers, the government, law enforcement agencies, or other third parties under certain circumstances where a formal request has been made (such as in responding to a court order, subpoena, or judicial proceeding) as PetiteCherry.com, in our sole and absolute discretion, deems necessary and appropriate. Moreover, in the event of a sale, merger, or transfer of some or all of PetiteCherry.com's assets, or dissolution or bankruptcy, your personal information may be transferred to an unaffiliated third party as part of or apart from other transferred assets or assets. Any transfer will then be governed by and be the responsibility of any purchaser of or successor to the transferred assets or assets. We shall notify you by a notice on the home page of any change in the information practices governing your personal information as a result of any transfer of assets or any asset change in ownership, and your choices in how your information is used.
Links to Third Party Websites
This Site contains links to other websites. PetiteCherry.com takes no responsibility for the privacy practices or the content of these other websites. We encourage you to read the privacy policies of each website you visit prior to disclosing your personal information.
User-Generated Content & Information Disclosure
Any personal information or image content you voluntarily disclose online in a manner that other users can view (including, but not limited to: product reviews, Be the Buyer comments, on social media pages, in connection with contests and promotions, and on the Petite Cherry blog) becomes publicly available, and can be read, collected, and used by other members of this forum to send you unsolicited messages. Your membership name, email, or other information may also be displayed when you post comments or upload images throughout the Site. PetiteCherry.com is not responsible for the personal information users select to disclose in these forums.
Social Media Features and Widgets
How We Protect Your Information
PetiteCherry.com utilizes some of the most advanced technology available today for Internet security purposes. When you access our checkout using industry standard Secure Socket Layer (SSL) technology, your information is protected with both server authentication and data encryption, ensuring that your data is safe, secure, and available only to Petite Cherry.
Our site is verified by Paypal which we use for all of our secure credit card transactions.
In addition, PetiteCherry.com is hosted in a secure server environment that uses a firewall and other advanced technology to prevent interference or outside access to keep us all safe!
Accessing Your Personal Information & Preferences
You can access, update, or change your personal information and communication preferences by signing into your Petite Cherry membership page and modifying your preferences at your discretion.
You can choose not to provide us with any or all of the information we specify or request, but then you may not be able to create a membership with us or to take advantage of some or all of our features.
We will retain your information for as long as your account is active or as needed to provide you services. If you wish to cancel your account or request that we no longer use your information to provide you services contact us at hello@PetiteCherry.com. We will retain and use your information as necessary to comply with our legal obligations, resolve disputes, and enforce our agreements.
Last updated 13 February, 2015
Shenzhen Joshin Trading Limited
c/o Andy Wong
Unit 1410 Oriental Plaza
No. 1072 Jianshe Road
Lo Wu, Shenzhen, Guangdong
Avril Group Limited (c/o Citrus)
16F Blueprint, Cornwall House
Taikoo Place, 979 King's Road
Quarry Bay, Hong Kong
Thank you for choosing PetiteCherry.com!
The Petite Cherry Team